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June 29, 2004

It's a slippery slope to evil marketing guy

I'm having some conflict with a 'guerilla marketing' person at work. She's a traditional marketing type and wants to collect all kinds of user information that I find invasive, like age/gender/income/occupation/etc. Marketers traditionally love this stuff.

Am I alone in objecting to surveying users for this kind of info? Personally I hate it when businesses ask for it and I think it hurts the long-term customer relationship. Breean thinks I'm just strange about privacy issues like this. Is that true?

Posted by sam at 07:32 PM | Comments (6)

Registered Travel Program

Registered Traveler Program Takes Off [from /.]:

The designated checkpoint won't open in Minneapolis for a couple of weeks, and only travelers who consider it their home airport will be able to use it. In turn, Minneapolis passengers won't get special access at the other airports.

For the 90-day pilot period, the government is limiting participation to business flyers who are on the road at least once a week.
When does this go national?

Posted by sam at 01:42 AM | Comments (2)